The notion of SEO appeared in the 90’s, being an abbreviation for Search Engine Optimization, meaning: search engine optimization.
At the same time, the same abbreviation refers to people who practice this “profession”.
In the early days of the Internet, when there were only “a few” sites in total (actually a few million, compared to the over 20 billion currently estimated), search engines also appeared, which, although not at all sophisticated, indexed quite a bit. well the content of the web and were a starting point for browsing, thus representing an important source of traffic for websites.
At the same time, specialists realized the need for a conscious control in the process of increasing visibility in search engines, and this gave rise to a new science: SEO – search engine optimization, which aims to increase the quality traffic of a site.